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Casey Newton

NEW: Meta is building a decentralized, text-based social network that will support ActivityPub. The company confirmed that it is in the early stages of the project to Platformer exclusively

platformer.news/p/meta-is-buil

108 comments
Karl Louis

@hunterwalk @caseynewton Stopped reading when I read: "More than one person I know quit using Mastodon forever after it asked them to log in to a different server in order to follow someone."

Joseph Schacherer-Jaramillo

@karllouis Same. There’s a little too much enthusiasm and not nearly enough knowledge of the history of “embrace, extend, extinguish.”

DELETED

@karllouis @hunterwalk @caseynewton

Huh, that's a genuine inconvenience when navigating mastodon in the browser and I definitely can imagine this being off-putting to people. Don't understand what's so objectionable about that sentence.

Stark

@caseynewton

"Is this the Twitter replacement we've been waiting for?"

........#Mastodon?

Joseph Schacherer-Jaramillo

@Stark9837 Really have no clue why he’s so enthused by this.

Viss

@caseynewton i wonder how much theyre gonna try and pay operators to allow them to federate, because i get the impression nobody will willingly want to do that.

'federate with the people that brought us cambridge analytica? seriously?'

Wyatt H Knott

@Viss @caseynewton If they try that crap, someone is going to have to write a nice virus for them and burn their stupid ad machines to the ground.

Alan Twigz

@whknott @Viss @caseynewton I applaud the effort, but with their money that feels like bottle rockets vs F-35s.

*remembers the F-35 service history*

Nah yeah go for it

Stefan

@caseynewton if they launch anything it would be a miracle.

Stu

@caseynewton Betteridge's Law in the subtitle, but this is really interesting. I mean, Meta can take a hike with their industrial data harvesting, but more generally I like the momentum for ActivityPub, etc.

Leonard Wong

@caseynewton Not surprised with this development. Meta has always going after the latest hottest thing to prevent getting overtake by others.
I think the issue with decentralized social network is discovery of new accounts to follow.

fraggLe!

@caseynewton Ohhh hell no, we all saw what they did with XMPP, not falling for that one again.

Mike J👹🐀 🤘🏻

@caseynewton Think about the info they can capture on people who aren't even their own users.

Dom DeLorenzo

@mikej @caseynewton Exactly this. My first reaction was "oh, maybe this will help mainstream the Fediverse" but then I realized that they can only do it if they can sell ads somehow. There's no way Meta could be good for the Fediverse.

72mena

@caseynewton question for people who know more about the #ActivityPub: Would it be technically possible that Meta “connects” all of their network (users and posts) into the fediverse? It strikes me that they wouldn’t start something from scratch, but they may leverage the huge network they already have. Is that possible?

Johannes Ernst

@caseynewton @72mena My guess would be that 1) the #meta app can follow and get content from the entire #fediverse, while 2) what you to in their app only partially or incompletely or not at all shows up in the rest of the #fediverse. Asymmetric adoption. That's what killed #OpenID's user-centricity.

Bud Gibson

@caseynewton So, does that mean this is the metaverse?

jbaggs

Great. One more block list to build.

Eric Gilmour

@caseynewton interestin, so it'd be three different social media services under one company at that point, plus a messaging app. Kinda would be competing with themselves in some ways

:jan:‍:abreath:‍‍🌬:dandelion:

@caseynewton where's that chart that shows how a company adopts an open standard, secures a user base, drops the open standard and works to kill it and anyone that doesn't join their walled garden...?

Shadow Heart

@caseynewton how much data collection will Meta do of the fediverse before they are defederated? Its not just those that join their service their goal is gathering as much data as possible on everyone, its a privacy nightmare.

Sojourn :coffefiedyellow:

@caseynewton sounds cool actually. I'd get to connect with my family while staying in mastodon or giving tons of private info. At least, that's how I hope it ends up being like.

DELETED

@caseynewton Maybe someone should tell them about Mastodon.

remote procedure chris

@caseynewton zucc jolted awake in a cold sweat, sensing that masses of user data was going unharvested, the users themselves safe and well-insulated from the influence of the brain melting conspiracy theories and content algorithms. he knew what he had to do

simongarlick

@caseynewton Translation: Meta is building a shiny new white van that will support free candy. The company confirmed that it is totally trustworthy.

GhostOnTheHalfShell

@caseynewton oooh sounds new and unique. brilliant minds golden nippy minds! /S

the smart schmuck will fork Masto, pee on it until it smells like Mark.

the same trick was done by UCB years ago

ophiocephalic 🐍

@caseynewton
Supporting ActivityPub doesn't necessarily mean it will federate with the fediverse. The article mentions logging in with Instagram credentials. That may suggest a diversion from fediverse norms. Truth Social is also a stolen bastardization that doesn't federate. In any case, if they get anywhere close to the fediverse it's cancer and must be completely shunned

LE Murphy

@caseynewton

Bet they're building out how to sell ads on it first.

Alan Twigz

@VividConfusion @caseynewton 100% it wouldn't leak until they have ad sales figured out. The question is whether the trackers are ready

Alan Twigz

@caseynewton I'm a live and let live kinda guy, but if I can't find an instance that'll defederate any instance that touches Meta's I will learn to build a server in my basement, with blackjack and webhooks

otto

@caseynewton in the wake of the Musk mess and the way reality crushed Zuck's metaverse dream, I see this as a desperate move to stanch any migration from FB to the Fediverse. I already defected and I don't want the privacy leech touching this clean, decent and very informative federation. As long as Zuck Sucks personal data they will continue to lose subscribers who care about privacy.

Daniel

@caseynewton I see this as a lot like Spotify getting into podcasts. The die hard, early adopting nerds will avoid it on principle. So it’ll be up to meta to attract big enough names (a Joe Rogan of tweeting) that normies who don’t know or care what activity pub is are willing to use it. Honestly sounds possible if the product sands off the decentralized network sharp corners. A lot of Twitter (sports and celeb for example) haven’t jumped yet.

Adam Greenfield

@caseynewton @MrEnthusiasm I mean…good? “Sports and celeb” can stay where they are and converse to their hearts’ content, nobody here has to put up with that noise, everyone’s happy.

rabble

@caseynewton You reference MoneyControl as reporting this, but no link or more information...

Nikesh

@caseynewton I'm guessing this new decentralized network will come fully baked with support for Meta’s non-stop personalized ads.

Anil Dash

@caseynewton it’s been true all along, social networks run by dads from the blog era will embrace ActivityPub.

Gen X-Wing

@caseynewton Meta monetizes their users, it’s all they do. And they sell to anyone (for example tandfonline.com/doi/abs/10.108) so it’s a very very hard pass from me. I rather delete my accounts and walk away than be part of anything Meta.

The point of the fediverse was to avoid all this. Letting it in will ruin it all.

Sean Milfort

@caseynewton this would just be Mastodon right? I wonder what’s the push for this.

CarlRJ

@caseynewton let’s not federate with this. At worst, they’re looking to embrace/extend/extinguish somehow, at best, it’d be this millennium’s Eternal September.

Jocelynephiliac :reclaimer:

@caseynewton @ceejbot
> More than one person I know quit using Mastodon forever after it asked them to log in to a different server in order to follow someone.

Wat…

DELETED

@caseynewton no Zuck, go away. We like it here, we don't need your gentrification of the fediverse. 🙄

Aral Balkan

@caseynewton Meta. Decentralised. That’s really funny.

How does that old song go? Embrace, extend, extinguish?

Dan Shick

@aral @caseynewton the funny thing is the statement says “standalone, decentralized”. wtf does that mean?

Ricardo J. Méndez

@aral @caseynewton Ah, ye olde Microsoft playbook. Truth be told, Meta wouldn't even need to.

1) Building this could act as regulatory insurance, since they can claim their service is open, interoperable, and users can migrate;
2) Most users don't change the defaults on an application, much less are they likely to find a new instance later;
3) If Meta puts several kinds of services under one login, it would increase stickiness even further.

They may just stick with vanilla ActivityPub.

@aral @caseynewton Ah, ye olde Microsoft playbook. Truth be told, Meta wouldn't even need to.

1) Building this could act as regulatory insurance, since they can claim their service is open, interoperable, and users can migrate;
2) Most users don't change the defaults on an application, much less are they likely to find a new instance later;
3) If Meta puts several kinds of services under one login, it would increase stickiness even further.

Ricardo J. Méndez

@aral @caseynewton The Fediverse may even do their stickiness job for them.

I expect at least some admins may not want their servers' statuses to end in Meta's hands, and will de-federate them.

That'd make a Meta-AP user even less likely to switch instances, because they don't know if they can keep in touch with their friends.

In Meta's position, I'd play the odds and not fuck with the protocol. The "we're an open platform!" card is more valuable.

Brad Koehn

@aral @pandora_parrot @caseynewton No one should federate with any node that is (a) closed source; or (b) exploits its users.

Spacecat🐈‍⬛

@caseynewton so they’re trying to recreate the original facebook?

Kohrokho

@caseynewton Ah, yes. ‘text-based’. Words I’d normally hear describing a CLI, or IRC. Or do they mean ‘text’ as in SMS/MMS? Either way, I sure as heck am not the target audience they’re looking for.

crisdias :Ryyca:

@caseynewton "More than one person I know quit using Mastodon forever after it asked them to log in to a different server in order to follow someone."

This is the number ONE thing Mastodon has to fix. I send you a link for a cool post and then… it takes you like 10 steps to follow that person, or even to *like* the post.

LucasLab :progress_pride:

@crisdias @caseynewton that’s the true and why Mastodon is know to be that only tech nerds are here.

spla :senyera: :vim:

@crisdias you don't need to log in to a different server to follow remote user @caseynewton

jollyrogue

@caseynewton What happened to their Second Life rip off? Virtual chain reality boy or something. I don’t remember what it was.

Mycelium

@caseynewton

Time for everyone to build his own blocklist ehm instance 😅

ffScala

@caseynewton 🤦🏻‍♂️ Everybody’s copying everybody else.

spla :senyera: :vim:

@caseynewton they don't get it:
"Among the challenges for developers is that basic social-network functions like following users become complicated when accounts are located across a vast network of servers. More than one person I know quit using Mastodon forever after it asked them to log in to a different server in order to follow someone."

Roadskater, Ph.D.

@caseynewton Meta? Once they figure out the lack of profit margin of whatever poor implementation they come up with, they will be... vamoose!

55aw

@caseynewton eeeeew! yuck!

I hope no one federates with those advert selling, data mining fear mongers.

Jupiter Rowland
@Casey Newton @Real Social Networks The same #Meta whose #Facebook changed its TOS to disrupt the working bidirectional federation created by #Friendica back in the day.

Yes, you've read that right. In the early 2010s, Friendica federated itself with Facebook. Inbound and outbound. It was possible to mirror your entire Facebook timeline into Friendica, it was literally possible to use Facebook without using Facebook (you still needed a Facebook account), and people actually did that. At least until Facebook banned 3rd parties from extracting content.

And now they want to federate with the #Fediverse. Which, in case you didn't know yet, includes Friendica.

#OhTheIrony
@Casey Newton @Real Social Networks The same #Meta whose #Facebook changed its TOS to disrupt the working bidirectional federation created by #Friendica back in the day.

Yes, you've read that right. In the early 2010s, Friendica federated itself with Facebook. Inbound and outbound. It was possible to mirror your entire Facebook timeline into Friendica, it was literally possible to use Facebook without...
Stefan

@caseynewton just some Buzz from Meta to stay visible, nothing more yet. 😏

Kevin Miller

@caseynewton @anildash guessing this is more in the Microsoft embrace and extend vein than adoption if the core fediverse. Still a validation of the fediverse beyond the obvious power grab.

Alex Nobert

@caseynewton Did this originate in the Instagram org, or did it come from above? What I'm wondering is how invested Zuck is in it, since that will go a long way towards determining if this ever hits production. And if it does, how much runway it's given.

DELETED

@caseynewton

I despise Facebook as much as anyone else, but the news of Facebook adopting ActivityPub is a good thing.

Competition is good. Do you know how many eyes are now looking at the Mastodon ecosystem?

"We don't want VC money, it will destroy..."

Yes, crappy crypto style FOMO stinks. But all that noise doesn't matter. What matters is all the *serious* interest coming as well. The unserious stuff is a side effect, don't be distracted by it.

ActivityPub tech is still there, it's still decentralized, and decentralization is not going away. And that's what matters.

Don't be tricked or be despondent at the circus. Keep your eye on the prize: a genuine move away from centralized social media and all the vile side effects of that that we know well.

It doesn't matter what dying cruft like Facebook or VC parasites do, it matters that even the worst culprit of centralized social media sees the change we have seen for awhile. That's a great signal.

@caseynewton

I despise Facebook as much as anyone else, but the news of Facebook adopting ActivityPub is a good thing.

Competition is good. Do you know how many eyes are now looking at the Mastodon ecosystem?

"We don't want VC money, it will destroy..."

Yes, crappy crypto style FOMO stinks. But all that noise doesn't matter. What matters is all the *serious* interest coming as well. The unserious stuff is a side effect, don't be distracted by it.

darren buck

@caseynewton probably a net-bad for mastodon, but great news for killing off twitter

Steve Lemson

@caseynewton Meta is still Zuckerberg and still a hard NO.

Bill Vinson

@caseynewton I don't welcome this at all. Some companies can/should be welcomed into the Fediverse, but Meta has continually proven itself to be incapable of respecting anything that isn't directly & immediately in the interests. I don't want to see them try to get their claws in here…

GötterdämmerCät

@caseynewton I have no desire to use anything from Meta/Facebook. But I’m sure there will be lots of takers, at least the curious who want to sample it.

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