@jamescridland The ecosystem of podcasting, like the ecosystem of the blogosphere before it, like the ecosystem of the web itself, has a certain inherent set of characteristics. One of them is that you can subscribe to a podcast in any player which supports podcasts. I consider that an inviolate feature of this medium.
If I can't subscribe to your podcast in my player of choice, it's not a podcast.
@jamescridland With regard to "aren't tech journalists. They're media journalists"
What? Are you trying to tell me that because someone's a "media journalist" it means that they don't have any responsibility to understand the basic technology by which said media is distributed? That's a total cop out.