Giving Fairphone shit because while trying to build a long-term viable, sustainable and socially and economically fairer device they also think about the people in the real fucking world who are supposed to use them and offer them the software most of them rely on (like Google Apps) is more toxic purism than I can stand.
People who are willing to suffer in their life by using something different, something slightly incompatible to what the rest of the world uses already do install roms and run whatever on their machines.
Getting real actual people to buy a phone that's not built to be thrown away in a year of two, that highlights the values of sustainability is a huge win.
And making the medicine ("your phone might not be as fancy as your peers' phones") taste sweeter ("for 8 years you have access to all the applications you need for your life to function within a digital society") is just a smart move.
(And the term #surveillance #capitalism is as short-sighted as the book that it comes from. Criticizing "surveillance capitalism" implies that there are better forms but every issue that Zuboff's book points out directly stems from capitalism itself. It's just about the big C, the "surveillance" prefix is just a veil to make things less clear.
[Additional theory: It's a very anti Google/Meta thing which is why a lot of the people pushing that term end up being very vocal Apple supporters])