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PeoriaBummer

@ct_bergstrom “Those values are passed in the pixel, not because we configured the pixel that way but because that’s how the pixel works.”

What the hell does this even mean?

5 comments
matchu

@PeoriaBummer @ct_bergstrom My read is that it sounds like the tracking pixel grabs the URL, and the search filters you selected are included in the URL, rather than them intentionally sending it as structured data.

So like, I’m guessing College Board literally did not realize they were sending this kind of sensitive data to Facebook etc—which is a very common level of negligence with web trackers ime and is part of why it’s always gross to use them 🙃❗️

Edtech is so wildly rife with recklessness about PII, it’s so scary

@PeoriaBummer @ct_bergstrom My read is that it sounds like the tracking pixel grabs the URL, and the search filters you selected are included in the URL, rather than them intentionally sending it as structured data.

So like, I’m guessing College Board literally did not realize they were sending this kind of sensitive data to Facebook etc—which is a very common level of negligence with web trackers ime and is part of why it’s always gross to use them 🙃❗️

Catherine Berry

@PeoriaBummer @ct_bergstrom

Clearly, they mean that the pixel gained sentience, went rogue, and decided to share this information for its own nefarious purposes. All web developers know that when their sites are caught sharing personal information, a rogue sentient pixel is nearly always to blame.

wakame

@isomeme @PeoriaBummer @ct_bergstrom

Last century: "The dog ate my homework."
This century: "An AI program ate my homework."

Alexey Merz

@PeoriaBummer @ct_bergstrom It means that the College Board should be sued into dust.

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