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@cathos this is why I'm mostly opposed to feel-good bullshit activities, like renaming stuff to be more PC or changing the colors of your logo etc. It makes some people feel like they've done something but it's not actually doing anything or improving anything.

It's like if you felt bad about commuting every day in a car to your office job, so you bought carbon offset credits to make it green. All you've done it added a row to a table database somewhere in China.

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Vlad

@cancel @cathos Adorno described this as “catharsis” in his writing about the culture industry. Basically, he says that media corporations see that people desire change, so they insert messages of resistance into their media, but this only serves to make people feel good about “resisting”, and as if they’ve done their part, without actually changing anything. This ultimately serves as a mechanism for social control and for suppressing actual resistance.

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