@kurtsh @josh I mean, there are 2 main ways to "verify" your account.
* Start your own instance. Nobody can claim the CNN.com domain, which means account created there are genuine CNN accounts.
* Add link to your website on your profile, and the link to Mastodon on your website. This will verify the website as being yours.
In my opinion this makes more sense than a funny emoji next to your name.
@crittero right, I suspect we'll see brands using their own domain names as a sign of authenticity. @kurtsh