Here is my Twitter thread on the topic, which features a fake AutoZone, fake Planet Fitness, and a fake Wendy's, all seemingly run by the same person or group of people. (Read all the way to the end, I correct some of my assumptions along the way.)
https://twitter.com/tinysubversions/status/1267482869661749248
Fun fact I learned today: my mom is actually faster than Google Alerts at letting me know about articles I'm mentioned in