@tonyarnold @dimsumthinking @obrhoff exactly what I was thinking

@tonyarnold @obrhoff

My biggest gripe nowadays with Apple is, that it is too much of a „Product“ company. Their view of customers are shallow like a „Persona“ made up from three bullet points. Their „customer journeys“ feel like a theme park attraction on rails.

@tonyarnold I think a bit of this is inevitable at a hugely successful company. (Keep iterating on the same thing that makes the most money!)

But I also see Apple *trying* to make great new products in the Watch and the Vision. (And the Car?) Which is good, even if they aren't entirely successful.