The problem is that I'm not under the impression that all those who should in the Commission care about the implementation at all. E.g. Thierry Breton.
Furthermore, many tech companies don't give a shit and the most often responsible Irish authorities don't give one either.
If they act, it's almost always because other MS authorities push them or people like Max Schrems successfully sues.
That must change.
@lil_meow_meow @EU_Commission Agree, not caring about the implementation has been a huge problem.
I wish the EU had aligned behind Do Not Track over a decade ago, and had better understood the implementation of cookie consent enough to have avoided the UX disaster of consent pop-ups everywhere.
I was at a roundtable with reps from Microsoft, Apple, Google and the UK ICO years ago; the EU wasn't listening to people telling them to get behind DNT, even with the FTC, W3C and EFF behind it.