@werawelt @jwcph well, in both languages that issue exists. However, in the English space people more often discuss “content mills” or “content creators” etc. I have begun disliking that term, I think Tom Scott also mentioned it once.

I just... I don't know. If Shakespeare wrote a playwright and then was approached by World of Tanks in order to put an ad placement into his “content” he'd be insulted so much he'd die. Just the reduction of creative work down to a level where people simply do the work to make money, not because of passion, is something I deeply despise.

The word has morphed in order to have that meaning for me. You don't just make content, no, you make something you love. Technically speaking that is content, but I will not stand for the reduction of that work to something so basic. An AI makes content. You make content. A random number generator makes content. There's just no appreciation for the work inside of that word, to me it just means seeing that work as nothing. As something an AI could replicate, but no. Only one human could've done what you do, and whatever it is we're doing is not producing content, as that's just the result, not the goal.