Torn on this.

First off, it's a good campaign. I love the parody of (notably unencrypted) Discord's "Imagine A Place". But I do hesitate when a company I love starts doing an ad blitz, because it's usually followed by some unsavory changes (again, Discord). It also usually signifies "we need more people to use our service" which comes with raising rates or adding tiers, and as someone with massive respect for Mullvad and a strong ambassador this makes me nervous.

Regardless, this goes hard: