"In a perfect society, no self-discipline is necessary, because what needs to be done, and what people feel like doing, are one and the same. In a good society, they're close enough that nobody cares if you don't do anything useful."
http://ranprieur.com/me.html
@neauoire I think about this a lot, making the good thing the easy thing, or even just not stacking the deck against the good thing. We have to fight uphill to do right by each other or ourselves, which means it's harder to get eusocial virtuous cycles rolling. Being exhausted is conducive to somebody else's profit, though.