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Soullioness

@aes__ @bbbhltz @davidd @nixCraft where do you get that idea? It's obviously a higher paying job. I'd be grateful to make half of what my favorite creators make.

17 Nov 2023 at 11:02 | Wall-to-wall | Open on mastodon.social
3 comments
bbbhltz

@Soullioness @aes__ @davidd @nixCraft

Per 1000 ad views, advertisers pay a rate to YT. YT then takes ~45% and the creator gets the rest.

Length and subject influence the rate. Something like $1.50 to $30.00 USD per 1000 videos.

So, in order to make big money, you do need to be *at least* a macro-influencer in a specific category, and make consistently long videos (>8 mins.) that have sponsors and are watched by people without adblockers.

17 Nov 2023 at 11:08 | Open on framapiaf.org
Laura

@Soullioness @aes__ @bbbhltz While the big creators do indeed make a lot of money, smaller ones do - in most cases - not.

17 Nov 2023 at 11:09 | Open on techhub.social
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