@InternetEh
This reminded me of these billboards by Demner, Merlicek & Bergmann (original title «look twice») that were all around the city of Graz in 2015 within the frame of the art festival «Steirischer Herbst»:

"Auf den ersten Blick scheint vieles unverständlich."
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"At first glance, many things seem incomprehensible."