@georgetakei
They frame the climate crisis as a problem which can be solved on the individual level. What they really mean is: "Shame on you if you can't cope with the heat. You better work out."

This reminds me of the term "carbon footprint" which was coined by the fossil fuel industry. It's always about shifting responsibility to the individual.

#climatecrisis

Source: https://www.theguardian.com/commentisfree/2021/aug/23/big-oil-coined-carbon-footprints-to-blame-us-for-their-greed-keep-them-on-the-hook