@thelinuxEXP There’s a distinction to be made between ads. There’s the ads that people (like you) get in direct sponsorship, because they’re in the video/podcast/etc, and there’s the “ad tech” ads stapled on to websites, videos, or podcasts by clever machines. I think the latter is what’s under actual threat. The former will only grow, because people like you are incentivized to make ads that don’t drive away their viewers. I pay for YT Premium, but I still see your ads.