Mastodon is not the name of the network, but one of the implementations of ActivityPub.
Moreover, ActivityPub services are not limited to microblogging. There is also an alternative to YouTube → PeerTube (e.g. https://v.lor.sh for users of our instance), Instagram → PixelFed, and Reddit → Lemmy.
Can you imagine being able to read, write, and repost comments on a YouTube video without leaving Twitter?
It's possible here. For me, that's the real killer feature.
@dump_stack
Lemmy though needs a lot of work, and kbin is a hot mess.