Every time you see such a cookie consent pop-up, you know you are on a website that has accepted to share your data with some data collecting entity. That they are willing to hand over parts of the page content to be filled by a 3rd party. And allow that 3rd party to aggregate and sell their visitors data to the highest bidder. So stop blaming "the EU" and ask yourself if this is the internet we want.
The ad/tracker "industry" used the same tactics to ruin the DNT (Do Not Track) flag that we had years ago. Because they simply don't WANT to give users an option to just say no. And they have convinced their customers that "enhancing" the web with these popups is the only acceptable way to work. And these customers just accept that.