Elon Musk actually kept a promise and released the source code to Twitter’s Recommendation Algorithm.
And it reveals a lot.
A key learning is that—unless you’re famous—if you put a link into a tweet, you’re pretty much treated like a spammer because Twitter HATES links!
And why is this?
Because Twitter (and Big Social) will kneecap interoperability every chance they get because they HATE the open web.
@atomicpoet An alternative, or additional, theory is that they hate the provision of independent evidence. Evidence-free ranting is better for engagement.