|
Top-level
 The problem with chasing after "high value customers" is that they know what they want. Concurrently, they don't know what hasn't been invented yet -- they're not considering future innovations. Back in the 19th century, if you asked someone what they wanted in terms of better transportation, most of them would have said "a faster horse". 18 comments
@atomicpoet that is a good analogy and correct nice thread @atomicpoet If you have to advertize your product it must not be very good. (This is also why I'm skeptical about Meta's move into the Fediverse. It could work if Meta is willing to kill Facebook, Instagram, and WhatsApp -- as they presently exist. I don't think they can.) One final thought. The conceit amongst social media incumbents is that the Fediverse has no customers. But this perception happens because the Fediverse's current customers are perceived as "low value". They're deemed so low value that people don't even acknowledge they exist π  @atomicpoet Plus, it's only low value to the corps who are looking to game SM to their benefit. It's starkly opposite for the rest of us. @atomicpoet I really don't want to be a customer, "high-value" or otherwise. @dominick Nevertheless, people are paying for the Fediverse right as we speak. Maybe youβre not. But I assure you that the admin of your instance is doing just that thing. @atomicpoet maybe I'm missing the point, but I think there's a distinction between money changing hands, and being a customer. When I contribute to my instance, I feel as though I'm supporting a public good (e.g. offsetting the cost for people who can't pay). Moreover, I don't feel as though there are the same profit incentives that might lead my instance to sell my data, track me, etc. That's different than the way I feel when I'm somebody's customer. Maybe I'm naΓ―ve?  @atomicpoet: You've read too little dystopian SciFi. Can't you see that with the advance of parroting machines, Facebook will be able to dynamically rewrite people's posts in real time, to achieve product placement for $$$, or remove mentions of products who don't pay $$$, as long as the posts in question flow through Facebook?  @atomicpoet @atomicpoet: What's your evidence that Melon is doing anything that might attract high-value advertisers? @atomicpoet I continue to wait for the advertising bubble to burst. Itβs pretty simple: Either people do the ask, or they donβt. If fewer than 50% of impressions convert to sales, youβre underperforming random chance.  @atomicpoet My rebuttal to the advertisers: https://thecanadian.online/?p=287  |
Gregory's Server
Elon Musk's focus is on people who are paying for Twitter.
Who are Twitter's "high value customers"? Advertisers.
What advertisers want is a better advertising system.
They don't give a damn about decentralized social media because there's no centralized system that feeds people ads. Mastodon can't help them.
Twitter advertisers are like folks in the 19th century who are demanding a faster horse.
Guess what? The proverbial horse will soon be put to pasture.