@grishka @samhenrigold ‘ (slanted) is the correct one. If you’re single-quoting, you want the opposite one at the start and that one at the end: ‘for example’ (these are different: the first is heavy at the bottom, the second at the top!)
And it’s language-specific, too. French uses these for double quotes: «ou là là». German uses these: „Hallo!“ But English uses these: “What’s up?” (English has both at the top. Also, German faces inwards, hugging the content.)