I find it hard to believe that even Elmo would be willing to burn 20 -40 billion dollars*, so I assume that he, or his advisors, somehow think this will increase revenue ??
*How much of Elon's personal money is at risk, worst case [bankruptcy] is unclear to me
I have heard numbers from ~~20 to 40 billion, but I think Elmo himself, personally, is "only" on the hook for about 20
@failedLyndonLaRouchite @molly0xfff
$20 billion is about right from what I have read, of a total cost of roughly $46 billion. The remainder was loans that are on Twitter's books and private equity.
But it's more complicated because of the decline in the value of Tesla after the purchase (about half).
A bankruptcy would hurt him personally, but in the long term would long free up cash flow and allow him to stop selling tsla to cover Twitter.
As for fixing the revenue hole, doubtful.