@ElleGray That's great.
Not really something that spread beyond our family, but related: When our kids were smaller, but already in school, when we went on holidays, most days we would find a nice cafe in the afternoon, have a chocolate or a latte, and read books; all five of us, for hours. In some cafes where we went more frequently we were already known and people were fascinated that even 7 and 9 year-olds were deeply engrossed in their books.
Besides all the things we got wrong with their education, this we got right, and we are so happy that they all still read lots of books, unlike most of their friends.