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Matthew Sheffield

🧵 The unique danger of fascism is that its irrationality cannot be defeated rationally.

Fact checks and policy comparisons are useless because accuracy and sound thinking are secondary goods to most people

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Matthew Sheffield

Fascism is pure emotional negativity so to argue against it or to call the great leader fascist to someone who is in the thrall of fascism sounds like complete nonsense to them. It's as rational as proving a negative.

Most people are not able to process that argument. Which is why a positive message of what you or your candidate will do is more effective.

You cannot be more negative than Trump. But he cannot be more positive.

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