To make matters worse for the Ethiopian army, a week or so after the drone strike, a 60 second video clip emerged on the web, depicting the aftermath of the the drone strike. Its contents are too gruesome to describe here without a content warning. Undated, unverified, it still went viral and provoked outrage.
The problem with this atrocity, despite the emergence of a video, it was impossible to know for certain even where it took place.
A few eyewitnesses described the approximate location. Journalists listed 3 or 4 different towns within a 30km radius where they suspected the massacre took place. With no concrete verification, as the months went by government supporters began denouncing the video as faked or old, and others simply declared news of an atrocity as a fabrication.