@Brendanjones
Yes. Worse is NS are, with that, recommending people join Whats App. And showing approval of What App. So unenlightened people will naturally join it.
They might be thinking, "go where the people are". But in reality it is "send people to join Whats app". The "closed" network effect.
It's this institutional incompetence that is driving the social media descent into a toxic world.