@esther "The point of an advertisement is literally to inject the idea of a need into your mind, a need that you didn’t already have before"

True, that. The purpose of advertising is to plant the sense of inadequacy, discontent. You don't have what your neighbours have? You're inferior, incomplete. But hey, we have a cure - BUY! Still not feeling right? BUY more! And more!

Obey, consume, repeat!

Business hates people who are happy and content. They're totally useless in terms of Return on Investment.