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Esther is looking for a server

It’s also clear through the language that is used in making and distributing ads:

They are “aimed” at a “target audience”. They even have “penetration”.

These are words of warfare, and they aren’t there by accident.

18 comments
nadja

@esther Socially accepted level of Remote Code Execution attacks.

Cavyherd

@rene0 @dequbed @esther

Worse: financially enforced. & increasingly: legislatively enforced.

Brett Ritter

@dequbed @esther Yeah, most people defending ads either argue they can be ignored (if they don't work, why do they exist?!) or "some of them are entertaining", as if there aren't industries focused on less manipulative forms of entertainment.

David Michaels

@esther I pun competitively and have read a lot about them. I think about it in the same way! I'm manipulating the ancient and adapted systems of sound/speech/sight/language so I can inject an idea that would not otherwise be there.

Sure with puns it's for delight more than manipulation but it is a rhetorical device like advertising uses all the same.

rakoo
@esther

Now adding "(surveillace) capitalistic entities must not know anything about me or gain any legitimacy through my using them" at the beginnig of all my threat models
River Fox :therian:

@esther yeah, it always felt like choosing products and services should follow the pull model (whenever one needs) instead of pushing ideas down on someone.

Some advertisers make use of that with paid or straight up fake reviews and recommendations. Also gross.

Is (was?) there a solution that works both for sellers and potential buyers?

Chris Rauh

@esther it’s a marketing campaign after all

gnate

@esther
"Weaponized psychology" is my euphemism for advertising/propaganda.

xChaos

@gnate @esther

I don't actually see much difference between economical propaganda (advertising, marketing), political propaganda (well, this is what we usual call propaganda, but sometimes also "political marketing"!) and religious propaganda (evangelisation or whatever it is called). They are all memes spreading, but it would be interesting to research, if different branches of propaganda stimulate different parts of brain or release different neurotransmitters, or so.

That saying, I must admit that myself I also participated in economical propaganda (being local internet service provider) and political propaganda (cannabis legalisation when I was younger, Pirate party more recently).

But I don't see any easy way out. All sofisticated ways of participation in certain more sofisticated social interactions involve certain level of propaganda or at least self-marketing. Some basic levels are mere "product placement", but beyond certain level, it is definitely manipulation and brainwashing.

@gnate @esther

I don't actually see much difference between economical propaganda (advertising, marketing), political propaganda (well, this is what we usual call propaganda, but sometimes also "political marketing"!) and religious propaganda (evangelisation or whatever it is called). They are all memes spreading, but it would be interesting to research, if different branches of propaganda stimulate different parts of brain or release different neurotransmitters, or so.

Isocat

@esther "Product offensive". A really stupid, oblivious expression, but an illustrative one.

Goupilleau

@esther I have this mantra that I use whenever I see an ad: "The more money they spent on marketing, the less they spent on product quality"

Greg

@esther I’ve always agreed with the phrase, “Advertising poops in your head.”

It is more sinister than that sometimes but mostly it’s just a big old waste of everybody’s time, money, memory, attention that could have been spent learning or remembering something artistic or meaningful.

Victor Zambrano

@esther once one learns more about the history and methods of advertising in the 20th century, one realises it is closer to hijacking and controlling the brain: en.wikipedia.org/wiki/Advertis

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