@rzeta0 @soviut @mav Can't speak for Netgear but you can on Asus and some other makes: OpenWRT and a couple of others. I don't know how resource intensive pihole is but some consumer routers were/are woefully underspecced. Took a different tack here and turned a mini pc into an OpnSense router and added a blacklist that cuts the majority of ads. Might not be everyone's cup of tea though.