@bradley @bagder The point is not if they work or not, it's if they work as well as user-tracking ads, which many billion dollars into user-tracking ads from millions of people seem to indicate they don't. That, or it's one of the biggest scam in modern history.
News sites have been running ads that dont track users for decades on the internet, yet they pretty much all (those who are still here at least) transitionned to user-tracking ads
For many news outlets, this has not been enough to survive. But for some, it's what allows them to pay journalists
@res260 @bagder I'm just an interested outsider but I may be in the one of the biggest scams camp. Remembering how Facebook convinced many news orgs to pivot to video, look at all these views. Turns out the made up the views and cost many news orgs a lot of money/staff.