@doctormo People hate being schooled and bossed around - and I understand them.

Trick is, to somehow make the right thing and the path of the least resistance align - then the revolution will happen seemingly all by itself.

Good thing Microsoft is eager to help, as of late, by degrading the quality of their product in the interest of profit. But there's still a problem: you, directly telling a person that there's better software, and they should try it, is still telling a person what to do with their life, in their face. And to them, it *feels* like a more of an infringement on their personal freedom than what corporations do with their boil-the-frog approach, just because it's more direct.