Gregory's Server@tonyarnold No, I don't think it fits. Apple just introduced a new product category they make. And did so before w/ set-tops, speakers, watches, etc. I really don't think it is run by marketing, the issues are elsewhere.
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 Products are more than just the hardware. And the car may have been a case of throwing money at an ill-conceived product in error. @helge @tonyarnold Marketing drives the narrative, narrative is focused on “moments” (demos/video clips). They are absolutely a forcing function combined with executive opinion, most of which is increasingly insular. They are not the beginning and end of product direction but they are highly influential. It speaks volumes that the two largest bets (Vision Pro, car) are decade long investments while income is increasingly driven by upsell encroachment for services revenue. |
@helge @tonyarnold Apple is still releasing products, but the product direction is not being driven from the top and I'd argue it's far worse for it. Meanwhile what *is* being driven from the top is a slow creep of subscriptions and ads into every product and service while the user experience degrades a little more with every update