I was listening to a podcast about SETI w/Seth Shostak and Michael Godier about how aliens (in theory) might get our attention (& how we might get their attention)
One idea: "piggybacking" For an astronomically significant event eg. a supernova you take that opportunity to broadcast your signal in the opposite direction so that everyone who is looking at the supernova gets your signal too.
I was musing on what a cool idea this was... but then it hit me. They just invented space pop-up ads.
@futurebird "Hot planet in your area !"