"Any social media platform that dips under 10% poster will fail, but as the early days of Bluesky demonstrated, if you over index on posters, you will have endless fucking chaos. It is possible that posters are deeply unwell. Certainly they are far too online." https://www.theverge.com/24058356/trolls-social-media-commenter-lurker-reply-guy-threads
"Posters generate Discourse; reply guys and commenters continue and refine it; finally, influencers and Brands capitalize on it. It is possible, though rare, for reply guys, commenters, and influencers to generate Discourse, but the point is: someone has to kick it off and usually that someone is the person with the least inhibitions." https://www.theverge.com/24058356/trolls-social-media-commenter-lurker-reply-guy-threads