@ZachWeinersmith you're just describing a slightly more powerful search engine.
Why would it look any different from the other powerful search engines like Google or Amazon that allow users to find the 'best' product, but inevitably just act as another mode for advertising?
@ZachWeinersmith just because it is AI instead of an algorithm or a regular old person doing the shopping doesn't mean the system is any more desirable. It's still controlled by people and so will have as much risk of descending to Amazon-esque bastardry as a system built using more 'conventional' tech.