@cubicgarden actually I’m willing to go one step further: we will stop thinking of social networking as a thing, whether on closed platforms or with open protocols.

Instead, we will do the things we want to do online in the context and with the people we want to have around, whether that’s reading the news or shopping or entertainment.

A bit like “ambient connectivity” on mobile phones replaced dedicated phone lines back in the days.

Let’s call it “ambient social”.