But world-historically rich programmers didn't want to hear about it, and browsers let them get away with UX murder.
Frontend's Lost Decade is now a threat to the value of the web to businesses and users. A collective failure to cap JS emissions that has destroyed value at shocking scale:
None of this is new, and none of the bad effects have abated at scale enough to relax. New projects are still being started on react and angular. The JS emitters have no shame because they largely don't think they did anything wrong.
Something something "interactivity" (for rich users) something something.