The secret to Ethernet is simplicity. Instead of controlling when a computer can talk on the network (like Token Ring), a computer can send data when the network appears idle. If two computers try at the same time, a "collision" occurs and they retry.
https://twitter.com/kenshirriff/status/1366089492902285312 3/14
To recover from a collision, each computer waits a random time and tries again. If there's another collision, they double the wait time and keep trying. (Kind of like two people talking at the same time, pausing, and trying again.) This is " exponential backoff". 4/14