Which mega company’s ad business is growing faster than Google’s and Meta’s?
Amazon’s.
26% higher than the year before, at over $12 billion in the most recent quarter. That number is larger than its overall net income (just under $10 billion) and about 10% of revenue excluding the cloud computing business AWS.
And almost all of those ads — at almost $50b annualized run rate — direct you to products on the Amazon site that could not reach this position on the merits.
https://www.cnbc.com/2023/10/26/amazon-amzn-q3-earnings-report-2023.html