@J12t A very interesting article, under many points of view.
The piece is long and winding, and exaggerating at times, but a few key paragraphs describe clearly the kind of real world power (or at least influence) that the owner of #X / #Twitter can wield, behind (or despite) his buffoonish antics.
I used to think that #Xitter was going to fail and slowly disappear off the table of the big players, now I'm not so sure.
Btw, here is the archive link: https://archive.li/Jo8u4