@samir
The cookie notice is required now due to European regulations.

Dedicated corporate recipe sites don't have a lot of preceding article text because they have a sufficient amount of keywords throughout the site and thus rank higher in search results.

Smaller sites and bloggers need to do this to rank in search results. Alot did it wrong and told unrelated stories. Things have changed and are changing.

Ads make the content free versus paid subscription regardless of size.

HTH.