the most important rule of video editing is
you have to try to see things through the eyes of your audience
you gotta be able to imagine what the experience for someone who's never watched it before would be like
it's easy to get lost in editing, like you see and hear the same things so many times repeatedly you get desensitized
sometimes you just gotta go do something else for a bit and come back fresh
it's part of the reason i watch my videos so many dozens of times after publishing them
to see what i could've done differently, which i do by trying to imagine i'm watching it for the first time
you gotta be able to catch the low points where someone would probably get bored and close out of your video
it's a skill that gets refined over time