@Matemann @JulianOliver Colonisation is not a past-tense thing; it's an ongoing phenomenon. You're describing the violent aspect, but colonialism is also about autonomy and power relations; I don't think the analogy is so much of a stretch. Colonialism with less murder is still colonialism.
People who control large swathes of digital infrastructure have the capacity to shape and censor culture on a large scale, even if they're not using that power at the moment.
@wizzwizz4 @JulianOliver I feel you have a very different idea about the core of colonialism. In my book, it is the exploitation of a territory and its indigenous population by a foreign power for profit purposes with the goal to replace that population's power and culture with your own. the difference in this case being that in the data Mgmt case, noone is being exploitative, and Microsoft et Al has no interest in removing Maori culture.