Land only has any value because there is a finite amount it. What the metaverse presupposes is that you can create a virtual world with a theoretically limitless of land, and for some reason a bunch of rich dumbasses will believe that can make money off of it the same way they do IRL. As if any retailers who want to do "meta" shit, couldn't just create their own virtual worlds.
It's genuinely stunning how many self-described capitalists continously fall for capitalist scams.