@Snug @bagder I DON'T understand. The entire "ad model" is what has got the world to this place: clicks and ad views "at any cost" has led us to the point where enticing mis- and dis-information that increases engagement but lowers social discourse.

Google and the other ad companies profit of all of this while everything gets burned down.

Goverrnments need to make sites responsible for the content they post, and not allow them to be treated like "carriers" any more, because they're making profit off of the provocative misinformation, plain and simple. They're not simple carriers if their profits are tied to engagement.