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mcc

@AlgoCompSynth @bagder "1. The technology involved is lawful" this has not been demonstrated to my satisfaction

15 July at 5:37 | Wall-to-wall | Open on mastodon.social
2 comments
Zorro Notorious MEB 😡

@mcc @bagder In the US it is de facto lawful - our Congress and regulatory agencies are hobbled by corporate interests. Consumers have a bigger voice in the EU at the moment than they do here.

15 July at 16:51 | Open on universeodon.com
RAOF

@mcc @AlgoCompSynth @bagder It also has not been shown to increase revenue or decrease costs (for the advertisers, obviously the ad placement networks get money).

Worse, at least some common advertising techniques have been shown to not increase revenue. The canonical example here is a study run on eBay buying search keywords, which found that when they didn't pay to place first in the search results literally everyone who clicked the first (non-eBay) result immediately returned to the search page and clicked on the actual eBay website.

This did not change their search-result buying behaviour.

@mcc @AlgoCompSynth @bagder It also has not been shown to increase revenue or decrease costs (for the advertisers, obviously the ad placement networks get money).

Worse, at least some common advertising techniques have been shown to not increase revenue. The canonical example here is a study run on eBay buying search keywords, which found that when they didn't pay to place first in the search results literally everyone who clicked the first (non-eBay) result immediately returned to the search page...

15 July at 23:18 | Open on toot.cat
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