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Typographica

Today, I am grateful for @internetarchive and all online archives, and the institutions that doggedly do the tedious and often thankless work of making them go. Like @SLUBDresden & @arthistoricum who digitized and host the seminal German design magazine Gebrauchsgraphik (which was once available only at IADDB, a site currently offline due to a rebuild): arthistoricum.net/werkansicht/

Here are rock solid snippets from just the first issue in 1924.

#Gebrauchsgrafik #Lettering #Typography #GraphicDesign

Logo for Freytag & Petersen in a bold italic style with swashy F and P and extended strokes on R, Y, and N. The caption reads, “Walter Nehmer / Breifkopf, Zeichnung und Schriftzug.
Logo for Excelsior in an extrabold italic slab style, with charcoal illustrations of a bicycle, car, and motorcycle above it. The signature “Peffer” is for Franz Puffer.
Logo for Schlackenwagen in a flare sans style with notches in the stems. There is also text that reads “Maschinenbau-Aktiengesellschaft / Tiger / Duisburg-Meiderich”.
Four logos, most showing figures in a geometric style interacting with tools. The credit is Karl Schulpig.
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Typographica

@SLUBDresden also digitized Das Plakat, Typographische Mitteilungen, and a bunch of other art and design books: arthistoricum.net/en/themen/te

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