@juliank @disky00 @Schouten_B @prettyhuman @cuchaz You don't need to track this on client's side if you don't want to implement FLoC in a browser.
Moreover adtech can't trust stats from a client because it can be faked. Adtech is already has enormous amount of data to track people across sites. Even browsers with ITP(Safari).
I really don't understand what Mozilla tries to achieve here. Firefox doesn't have big market share, so I don't believe that it'll really help publishers to have more income from ads.
Now I'm considering to switch to LibreWolf.
@r4start @disky00 @Schouten_B @prettyhuman @cuchaz well if you read the RFC you might know that Mozilla's market share doesn't matter much, after all, it's a draft internet standard developed by
- Internet Security research group
- Google
- Apple
- Brave
- Mozilla