PayPal is building an ad network using its extensive user transaction data, led by former Uber exec Mark Grether. Its combination of user data and AI could make it a strong player in the ad space, although it may raise concerns among ad recipients.
https://alternativeto.net/news/2024/5/paypal-is-building-an-ad-network-leveraging-user-data-and-ai-for-targeted-advertising/