It’s a sad fact that a lot of online content lives and dies by Google’s algorithm. The only problem is, apart from a few vague pointers from Google every now and then, how exactly pages are ranked is actually sort of a mystery.
However, an explosive leak of thousands of pages of internal documents has now lifted the lid on how Search really works, and, as @theverge reports, it seems Google might not have been entirely truthful about it all along. Here’s more.
@TechDesk
The article (quite rightly) doesn't specify the source of the leak, and it also doesn't say how old the documents are. I get the impression that Google tweaks its search algorithm every few days. Could the age of the document explain some of the differences between what Google claims now and what the document says?
@theverge